The latest from Prosper Now’s Blog on Forbes.com

Not all things worth doing are worth doing well. For many this is a heresy that violates the old maxim, “if it is worth doing it is worth doing well.” However, in today’s digitally disrupted world the pace of change is so fast that not all decisions can be given the amount of time to do them well.

The real challenge is not to avoid being wrong but to avoid being wrong on major decisions that matter. Mess up on a major decision and it could be near fatal for a company or a business in today’s fast changing world. One need only look at how change has impacted companies in industries such as newspaper, shopping mall, bookstore, video rental, brick and mortar retail, etc. Miss a key challenge or trend by clinging to old business as usual thinking and you may not have a business in a year.

Clearly decisions that need to be made right need to be major decisions focused on the dynamic continuation of the business. That’s why to deal with decision issues, our firm created a Power Quadrant for Decision Making to identify the choices which have the most impact on a business.

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