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Prosper and Acxiom Expand Partnership to Create Powerful Predictive Audiences

Jul 11, 2018 | Analytics, Big data, Consumer Mood, Data Security, General, predictive analytics, Smart Data

Prosper Predictive Audiences Powered by Acxiom combines Prosper’s behavioral-based consumer insights and Acxiom’s comprehensive InfoBase® data to fuel effective people-based marketing. New York, NY; July 11, 2018: Prosper and Acxiom® (Nasdaq: ACXM), the data...

The Stars Align For An Above Average Gain In Holiday Spending

Nov 2, 2017 | Analytics, Retail, Smart Data

In October, consumer confidence rebounds after three months of decline. How will it impact spending? Deborah Weinswig, Managing Director of Fung Global Retail & Technology (FGRT), weighs in on consumer confidence, the spending outlook, and impulsivity. • Prosper...

GenX Has The Greatest Confidence, But The Spending Forecast Is Driven By Millennials And Boomers

Sep 28, 2017 | Analytics, Retail, Smart Data

The latest from Prosper on Forbes.com on 9/28/2017… The September consumer confidence reading is down for the third month in a row, but consumer mood is up. How will it impact spending? Deborah Weinswig, Managing Director, FGRT, weighs in on consumer confidence,...

For Hedge Funds, Mining The “Human Element” May Hold Key For Optimizing Predictive Analytics

Sep 15, 2017 | Analytics, Business, General, Smart Data, Technology

The latest from Prosper on Forbes.com on 9/15/2017… What happens when a buzzword like big data is uncovered as a half truth? While big data may be big in quantity, the data quality may be low grade and could even be hazardous to algorithms. Factors that contribute to...

Higher Income Demographic Driving Confidence And Hardlines Spending Forecast

Sep 5, 2017 | Analytics, Apparel, Auto, General, Retail, Technology

The latest from Prosper on Forbes.com on August 31, 2017… This month’s consumer confidence reading is the most optimistic recorded for August within the last decade, although it is off from July. Both consumer mood and impulsivity are also down. How will...

High Consumer and Business Confidence Levels Bode Well for Second Half of 2017

Aug 7, 2017 | Analytics, Apparel, Auto, Economy, Retail

The latest from Prosper on Forbes.com on August 8, 2017… Consumer confidence is up 30% over last year but consumer mood is down. How will it impact spending? Deborah Weinswig, Managing Director of Fung Global Retail & Technology (“FGRT”), weighs in on...
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