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Prosper Insights & Analytics

Month: August 2016

Adding Consumer Intention To Predictive Models: An Interview With Prevedere CEO

The latest from Prosper on Forbes.com… I wrote back in April about how there has been an increased interest in predictive analytics ever since the 2008 recession. However, even with this added attention, most predictions remain largely inaccurate. No one seems to

Prosper Insights August 31, 2016 Analytics, Business, Marketing, Technology Read more

Consumer Sentiment Stabilizes Post-Brexit Though Small Business Owners Feeling Angst

From Forbes on August 30, 2016: Prosper’s Consumer Spending Forecast is up from last month and so is consumer confidence (albeit still below the 13-month average), but small business owners’ sentiment is down. Deborah Weinswig, Managing Director of Fung Global

Prosper Insights August 30, 2016 Analytics, Auto, Economy, Retail Read more

Forget About The Home Depot Rivalry: Lowe’s Needs To Hammer Amazon.com

From Forbes on August 25, 2016: Building on a strengthening housing market, Home Depot and Lowe’s each recently reported Q2 gains that bucked general shopper trends for traditional retailers, leading many to speculate that the home improvement titans were more

Prosper Insights August 29, 2016 Amazon.com, E-commerce, Home Improvement, Retail Read more

New Research Uncovers Voters Who May Not Be Participating In Polls — And May Determine Election

From Forbes on August 22, 2016: Newly released research by Drs. Martin Block and Don Schultz of the Medill School of Integrated Marketing Communications at Northwestern University has uncovered a significant group of potential voters who represent 30% of the population

Prosper Insights August 24, 2016 Political Mindset Read more

How Digital and New Competitors are Impacting Grocery

Guest post by Ron Lunde, Senior Marketing, Advertising Executive & Market Strategy Consultant Choices = Disruption What must companies do today to generate billions of dollars in revenue, create thousands of jobs, reward investors and sustain the environment —Survive? They have

Prosper Insights August 23, 2016 Amazon.com, E-commerce, Groceries, Retail Read more

Consumer Snapshot – August 2016

Latest consumer insights for August 2016. For more: www.ConsumerSnapshot.com

Prosper Insights August 17, 2016 Consumer Snapshot, Economy, Retail Read more

Wal-Mart’s Dot Com Dilemma Won’t Be Solved By Jet.com

From Forbes on August 12, 2016: The recent record-setting acquisition of e-commerce start-up Jet.com has certainly given Wal-Mart Stores its fair share of headlines lately. The deal, which is still subject to regulatory approval, has been heralded as Wal-Mart’s strike back

Prosper Insights August 12, 2016 Amazon.com, Analytics, Business, E-commerce, Retail Read more

Prosper Insights & Analytics’ Future-Oriented Consumer Insights Now Available to Prevedere’s Customers

Columbus, Ohio —8/1/2016 — Prosper Insights & Analytics™, a leading provider of business intelligence solutions, and Prevedere, a leader in business performance forecasting, announced today that they have formed an alliance to provide ‘a la carte’ access to Prosper’s unique

Prosper Insights August 1, 2016 Analytics, Business, Marketing, Technology Read more
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