Jul 11, 2018 | Analytics, Big data, Consumer Mood, Data Security, General, predictive analytics, Smart Data
Prosper Predictive Audiences Powered by Acxiom combines Prosper’s behavioral-based consumer insights and Acxiom’s comprehensive InfoBase® data to fuel effective people-based marketing. New York, NY; July 11, 2018: Prosper and Acxiom® (Nasdaq: ACXM), the data...
Apr 11, 2018 | Consumer Mood, Forbes Contributions
The data controversy enveloping Facebook created by Cambridge Analytica’s harvesting of 50 million Facebook user’s data has put a spotlight on 2 questions which should have been answered years ago. What type of privacy protections do digital tech companies owe their...
Mar 19, 2018 | Consumer Mood, General
Durham, NH USA – March 19th, 2018 – Good times will continue rolling over the next six months for Americans according to the earliest and final results of the largest in scope and participation consumer survey released today by Prosper Insights & Analytics™ and...
Feb 20, 2018 | Consumer Mood, predictive analytics
Durham New Hampshire, USA – Good times will continue rolling over the next six months for Americans according to the earliest and final results from the largest in scope and participation consumer survey released today by Prosper Insights & Analytics (TM)...
Jan 30, 2018 | Consumer Mood
January Consumer Confidence, continuing the positive momentum from last month, has hit a record high 59.5%, up 4 points from December and 7 points up from last January. How will this continued confidence impact consumer spend? Deborah Weinswig, Managing Director of...
Jan 23, 2018 | Consumer Mood, predictive analytics
Durham New Hampshire, USA – Good times will continue rolling over the next six months for Americans according to the earliest and final results from the largest in scope and participation consumer survey released today by Prosper Insights & Analytics (TM)...
