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Prosper Insights & Analytics

Month: April 2016

The Hidden Danger In Brick And Mortar Customer Files: Amazon Prime Members

From Forbes on April 27, 2016: Retailers have become very adept at mining customer transaction files looking for some obscure data point that may help them become more knowledgeable about their customers. However, hidden from these instore shopper analytics are all

Prosper Insights April 27, 2016 Analytics, Apparel, E-commerce, Retail Read more

Lowe’s Poised As Successor To The Sears Appliance Empire

From Forbes on April 26, 2016: With speculation about the future of Sears Holdings running rampant among analysts and amid news of additional store closures, one has to wonder which retailers might step up with shoppers should a Sears shutdown become a

Prosper Insights April 26, 2016 Analytics, Retail Read more

The Prosper Foundation Continues to Support Predictive Analytics through Latest Grant to Columbia Business School

WORTHINGTON, OH — 4/25/16 — The Prosper Foundation has announced that the Columbia Business School – Center on Global Brand Leadership is the latest university to receive a grant of relevant consumer data and analytic tools to help prepare students for

Prosper Insights April 25, 2016 Analytics, Prosper Foundation Read more

Consumer Snapshot – April 2016

Latest consumer insights for April 2016. For more: www.ConsumerSnapshot.com

Prosper Insights April 19, 2016 Analytics, Economy Read more

The Digital Shopper Showdown: Amazon Versus Jet.com

From Forbes on April 14, 2016: When we first addressed Jet.com, the start-up had just launched with many speculating that this site, with its complex pricing algorithms, vast assortment, and low-threshold free shipping, could give Jeff Bezos & Co. over at

Prosper Insights April 18, 2016 Retail Read more

New Consumer Intelligence Service Helps Retailers Identify And Respond To Amazon Threat

Worthington, OH – 4/14/16 Prosper Insights & Analytics™ has launched the Amazon Shopper Intelligence service which is part of Prosper’s competitive intelligence suite of products. This unique service provides essential insights missing from most retailers’ loyalty data, including encroachment by

Prosper Insights April 14, 2016 Analytics, Retail, Smart Data, Technology Read more

Predictive Model Conundrum: If No One Knows Where We Are Headed, How Will We Know When We Get There?

From Forbes on April 7, 2016: Ever since the great recession of 2008, which seemed to surprise most economic prognosticators, it appears that there has been an increased interest in predictive analytics. Unfortunately, even with this new interest about the future,

Prosper Insights April 8, 2016 Analytics, Neuromarketing, Smart Data Read more

Which Three Retailers Bridge The Generation Gap For Customer Service Excellence?

From Forbes on April 5, 2016: While L.L.Bean ranked supreme among this year’s Customer Service Champions overall, younger shoppers certainly express a difference of opinion. New analysis of Prosper Insights & Analytics’ 2015 Customer Service Champions reveals that both the Millennial

Prosper Insights April 5, 2016 Analytics, Retail, Uncategorized Read more

Consumer Confidence Bounced Back In March… Will Spending Follow?

From Forbes on April 4, 2016: U.S. consumers have a brighter outlook for the short-term health of the economy, according to the latest Prosper data. The real question, however, is will it spring consumer spending? Deborah Weinswig, Managing Director, Fung

Prosper Insights April 4, 2016 Analytics, Auto, Consumer Mood, Retail, Smart Data Read more
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