The latest from Prosper on Forbes.com…
With the holiday season in full swing, consumers seem to have a jollier economic outlook in November based on confidence and impulsivity readings. However, it is yet to be determined if the Paris attacks will weigh down consumer confidence in December. The November Spending Forecast (which represents consumers’ intended spending levels over the next 90 days) is up nearly two points from last year. This reading is an improvement over October’s forecast when year-over-year comparables were flat. Continue reading.
5 Key Consumer Analytics To Know For The Holiday Season