From Forbes.com on January 17, 2017… “We can easily forgive a child who is afraid of the dark; the real tragedy of life is when men are afraid of the light.” – Plato While struggling with the topic and content of this
Overt Signs Of Growing Optimism In December’s Leading Indicators
From Forbes.com on January 10, 2017… In 2016, many retailers found themselves at the low end of estimates. Had they had the right predictive analytics, they could have understood the market better and managed accordingly. Deborah Weinswig, Managing Director of Fung Global
Adding The Human Element For More Accurate Economic Predictive Analytics
From Forbes on December 6, 2016: Earlier this year I wrote about the need for better analytics and the quest for better consumer confidence indicators which could greatly inform the development of more reliable predictive analytics. With many businesses, and even the Federal
With Election Over Holiday Gifting Becomes Top Of Mind
From Forbes on December 2, 2016: The presidential election seems to be weighing down consumer confidence, but what does it mean for purchase intentions? Deborah Weinswig, Managing Director of Fung Global Retail & Technology, highlights the disconnect between sentiment and consumer
Amazon Intel from Fung & Prosper
Columbus, Ohio and New York — November 17, 2016 Prosper Insights & Analytics™, a leading provider of business intelligence solutions, and international think tank Fung Global Retail & Technology announced today that they have expanded their strategic alliance to include
Prosper Insights & Analytics Releases “Holiday 2016: Top Trends” at Morgan Stanley Global Consumer and Retail Conference
To download presentation materials, click here. Worthington, Ohio — November 16, 2016 Prosper Insights & Analytics, a leading provider of advanced business intelligence, released the Holiday 2016: Top Trends at the Morgan Stanley Global Consumer and Retail Conference today. Pam
New Prosper Index Shows E-Commerce Loyalty Down for Macys.com, Flat for Target.com
Worthington, Ohio—9/13/2016—Prosper Insights & Analytics™ has launched the E-Commerce Preference Index which is part of Prosper’s Digital Shopper InsightCenter™. A recent analysis of the index suggests that while Macy’s has committed to doing more online, preference is down year-over-year for
Adding Consumer Intention To Predictive Models: An Interview With Prevedere CEO
The latest from Prosper on Forbes.com… I wrote back in April about how there has been an increased interest in predictive analytics ever since the 2008 recession. However, even with this added attention, most predictions remain largely inaccurate. No one seems to
How Digital and New Competitors are Impacting Grocery
Guest post by Ron Lunde, Senior Marketing, Advertising Executive & Market Strategy Consultant Choices = Disruption What must companies do today to generate billions of dollars in revenue, create thousands of jobs, reward investors and sustain the environment —Survive? They have
Prosper Insights & Analytics’ Future-Oriented Consumer Insights Now Available to Prevedere’s Customers
Columbus, Ohio —8/1/2016 — Prosper Insights & Analytics™, a leading provider of business intelligence solutions, and Prevedere, a leader in business performance forecasting, announced today that they have formed an alliance to provide ‘a la carte’ access to Prosper’s unique