Prosper Consumer Spending Forecast Now Available through Prosper’s InsightCenter™ Technology Worthington, OH – 6/19/2014 Building upon its offering of Smart Data apps that deliver strategic insights for executives, Prosper Insights & Analytics™ has released the Prosper Consumer Spending Forecast to
Morgan Stanley: Consumer Spending Outlook — Summer 2014 (Part 1)
Pam Goodfellow, Prosper’s Principal Analyst, recently presented the June Consumer Spending Forecast at a Morgan Stanley luncheon.
Big Data And The Madness Of Crowds
The latest from Prosper Now’s Blog on Forbes.com… In his 1841 book Extraordinary Popular Delusions and the Madness of Crowds, Charles MacKay wrote of the crowd psychology that drive numerous “National Delusions,” “Peculiar Follies,” and “Psychological Delusions.” Among the various manias were the
David Vs. Goliath: Why Little Data Will Win Over Big Data
In the Bible, David a young man, probably a teenager, defeated the nine-foot Philistine named Goliath with a sling and a pouch full of stones. Until David came forward, King Saul and the Israelite army had been taunted and intimidated
The Real Big Data Opportunity
The latest from Prosper Now’s Blog on Forbes.com… Prosper Insights & Analytics CEO Gary Drenik shares his thoughts regarding the real opportunity for big data and lets readers in on a little secret. Read it here. Plus we’ve compiled all of his recent posts
Consumer Snapshot – May 2014
Latest consumer discoveries for May 2014. For more: www.ConsumerSnapshot.com
Amazon.com, L.L.Bean, Lands’ End Named Customer Service Champions By Consumers
As many a marketer will likely attest, too often in today’s retail environment consumers’ final decision in the buyer process comes down one little five letter word: price. Shoppers, armed with their mobile devices, maintain a direct connection to the
Three Legs Of Big Data Stool Needed For Success
Success in the big data world is far more than what many of the software and hardware vendors would have you believe. Simply buying software does not qualify as being in the big data world. It may only mean that
Majority of Americans Wouldn’t Recommend Affordable Care Act
Worthington, OH – 4/22/2014 The bumpy rollout of the Affordable Care Act (ACA) seems to have had a negative impact on how people feel about it. According to a recent analysis from Prosper Insights & Analytics™ of survey responses of
Consumer Snapshot – April 2014
Latest consumer discoveries for April 2014. For more: www.ConsumerSnapshot.com