Auto Sales Outlook, Retail Spending Outlook and Lost Opportunity Smart Data Apps Now Available through Prosper’s InsightCenter™ Technology Worthington, OH – 9/18/2013 Prosper Insights & Analytics has released its latest Smart Data Apps, including the Prosper Auto Outlook, the Retail
Consumer Snapshot – August 2013
Latest consumer discoveries for August 2013. For more: www.ConsumerSnapshot.com
Holiday 2013 Spending Preview: Will Millennials Save The Season?
Listen closely…can you hear that? It’s the terrified screams from millions of children enjoying their summer breaks as retailers pound a [premature] Back-to-School drumbeat to get the second largest shopping season of the year underway. And when schools return to
Prosper Insights & Analytics™ Unveils Promotional Influence Score and Shopper Marketing App to Help Marketers Better Understand Shoppers
Insight-rich app provides answers needed to drive Shopper Marketing decisions Worthington, OH – 7/24/2013 An increasingly connected and elusive shopper already proves challenging for companies in a competitive marketplace. With excess amounts of Big Data muddying the waters, it’s easy
Consumer Snapshot – July 2013
Latest consumer discoveries for July 2013. For more: www.ConsumerSnapshot.com
Best Buy’s Showrooming Strategy Resonating with Mobile Shoppers
Target and Walmart May Have Reason to Fear Amazon.com Worthington, OH – 6/26/2013 Best Buy’s initiatives to combat showrooming among its customers have been well-documented, and it appears that the big box’s efforts to thwart Amazon.com may be paying off
Consumer Snapshot – June 2013
Latest consumer discoveries for June 2013. For more: www.ConsumerSnapshot.com
Amazon Prime Members: Why Macy’s, Kohl’s, and DSW Should Be Worried About Them
While it remains to be seen how (or if) the 2013 Marketplace Fairness Act will impact sales for Amazon.com, what we do know is that the online leader seems to have a loyal constituency in its Amazon Prime Membership. For
If Lowe’s Wants to Get Serious About Home Depot, It’ll Have to Man Up
Forgive me if this sounds archaic: home improvement is still a man’s world. Despite the fact that many “Honey-Do” lists are evolving into “Honey-I-Can-Do” mantras thanks to the increasing influence of Pinterest, blogs, and an age of “look what I
Target, Best Buy and Walmart Receive High Marks for Mobile Experience Among Mobile Users, But Net Promoter Scores* Lackluster
Satisfactory Mobile Shopping Experience Doesn’t Guarantee Repeat Sales Worthington, OH—April 1, 2013 As retailers address the challenges of omni-channel retailing in today’s increasingly mobile environment, it seems that some of the biggest names in brick and mortar retailing are perhaps