From Forbes on April 23, 2015: When the Apple Watch officially releases this week, can we expect consumers to bite? According to Prosper’s latest insights from more than 6,000 U.S. adults surveyed during the first week of April, 4.0% are considering
Amazon Fire Phone: Love It Or Leave It?
Is the Fire Phone the next great mobile device? With the first smartphone from Amazon.com set to launch on July 25, we took this question to one of the most important components of the buying equation, consumers. At first blush, reaction to the new
Can The Galaxy S5 Release Realign Samsung Owners’ Loyalty?
As we await the announcement of the latest and greatest from Samsung – the suspected Galaxy S5 – later this month, I thought it would be interesting to take a look at continued battle between this smartphone giant and that
Android Presses Ahead In Q3, While Apple Seems To Squander Younger Shoppers
Although its iPhone shipments bested analysts’ expectations in the second quarter, it appears that Apple will face increasing pressure from Android and competing operating systems in Q3. According to our latest insights, two out of five (39%) of those in
Though Android Continues to Climb, Millennials Are Looking to Apple
While Apple mildly beat analysts’ expectations, looking forward into Q2 it appears that the tech giant’s road won’t be getting much easier to travel. Among consumers planning to purchase a mobile phone in the next three months (April, May, or
BlackBerry Bests Samsung, Apple in Customer Excitement
BlackBerry is back! Or so they’d like you to think. With the U.S. launch of the [too?] long awaited BlackBerry 10 smartphones seemingly imminent, the company formerly known as Research in Motion will attempt to reverse its dwindling customer share
Android Poised to Take Another Bite out of Apple
Amid Apple’s disappointing earnings report and subsequent stock slide, it appears that Google’s Android platform is poised to take another bite out of Cupertino-based tech giant in the first quarter of 2013, according to potential customers. Prosper Insights and Analytics™