From Forbes on August 4, 2015: Shoppers have certainly changed since the recession. Having adopted a “new normal” tenet that focuses on cost-conscious, value-driven approaches to spending, today’s consumers are constantly seeking out sales and promotions, comparing prices, and researching
Consumer Snapshot – February 2014
Latest consumer discoveries for February 2014. For more: www.ConsumerSnapshot.com
Year Of Reckoning For Brick And Mortar Retailers
For Brick and Mortar (BAM) retailers, 2014 will prove to be another challenging year. As economists talk of a slow and gradual recovery (latest jobs numbers indicate recovery will be at a snail’s pace), BAMs will be hard pressed to
Amazon Sets The Standard For Shopper Security While Target Struggles
When we released our predictions for Holiday Winners and Losers in November, Target was poised for a “win” in a not-so-robust, hyper-competitive season of shopping. With a nice mix of heavy-spending Gen X-ers as well as a base of those covetable
Prosper Mobile Aptitude Scores for Toy Retailers: Toys R Us, Amazon and Target Have More Mobile-Minded Shoppers
Toys R Us Shoppers Have High Mobile Capacity, Presenting Challenges for the Toy Giant this Holiday Season Worthington, OH – 11/21/2013 While toys remain one of the hottest holiday gift categories this year, with overall planned holiday spending down from
As seen on BIG Data Download (CNBC | Yahoo! Finance)…
Why Macy’s may be missing out: Report By Althea Chang | Big Data Download – Mon, Sep 23, 2013 10:43 AM EDT Among shoppers who tend to leave Macy’s for Kohl’s when they’re shopping for women’s clothes, about 84 percent
Best Buy’s Showrooming Strategy Resonating with Mobile Shoppers
Target and Walmart May Have Reason to Fear Amazon.com Worthington, OH – 6/26/2013 Best Buy’s initiatives to combat showrooming among its customers have been well-documented, and it appears that the big box’s efforts to thwart Amazon.com may be paying off
Target, Best Buy and Walmart Receive High Marks for Mobile Experience Among Mobile Users, But Net Promoter Scores* Lackluster
Satisfactory Mobile Shopping Experience Doesn’t Guarantee Repeat Sales Worthington, OH—April 1, 2013 As retailers address the challenges of omni-channel retailing in today’s increasingly mobile environment, it seems that some of the biggest names in brick and mortar retailing are perhaps
How to Turn Best Buy Shoppers into Best Buy Buyers
Best Buy‘s problem isn’t shopper traffic, it’s buyer traffic. Beginning on March 3, the big box will take yet another step to remedy this [very big] problem, when it beings a permanent price matching policy aimed squarely at low-price competitors