Earlier this week, I read an article in a technology publication about several University of Washington professors who are launching a new course designed to overcome what they call “bulls**t in the age of big data.” The 160 seat seminar
Consumer Snapshot – February 2017
Latest consumer insights for February 2017. For more: www.ConsumerSnapshot.com
Confidence and Spending Intentions Looking Good Heading Into 2017
From Forbes.com on February 3, 2017… Consumer confidence cooled a bit in January, but stayed well above the 13 month average. What does it mean for spending? Deborah Weinswig, Managing Director of Fung Global Retail & Technology, weighs in, plus she takes
More Than 75% Of Macy’s Shoppers Visited Amazon For The Holidays
From Forbes on January 24, 2017: With Macy’s wrapping up the 2016 holiday season with yet another sub-par performance, it seems the beleaguered department store can sum up its shopper sentiment with one statement: to Amazon we shall go! According
Consumer Snapshot – January 2017
Latest consumer insights for January 2017. For more: www.ConsumerSnapshot.com
Will 2017 Be The Year Retailers Finally Get Real?
From Forbes.com on January 17, 2017… “We can easily forgive a child who is afraid of the dark; the real tragedy of life is when men are afraid of the light.” – Plato While struggling with the topic and content of this
Overt Signs Of Growing Optimism In December’s Leading Indicators
From Forbes.com on January 10, 2017… In 2016, many retailers found themselves at the low end of estimates. Had they had the right predictive analytics, they could have understood the market better and managed accordingly. Deborah Weinswig, Managing Director of Fung Global
CMO or SCHMO? Clinging To Old Marketing Models May Be Hurting Rather Than Helping Drive Growth
From Forbes.com on December 20, 2016… Perhaps it’s the simple job description of the CMO that is outdated or maybe the complexities of today’s marketplace are too much for any one person to deal with. Whatever it may be, it seems like
Amazon Is Shoppers’ Top Destination For Holiday Gifts, Increasing Lead Over Walmart
From Forbes on December 15, 2016: With the holiday shopping season entering the home stretch, it seems that Amazon.com will be the Grinch who stole Christmas from competing retailers this year. According to the Prosper Insights & Analytics December survey
Consumer Snapshot – December 2016
Latest consumer insights for December 2016. For more: www.ConsumerSnapshot.com