From Forbes on October 20, 2016: For weeks, talking head pundits have been all over TV and cable proclaiming how undecided voters will be the key for determining the outcome of this year’s contentious election. Looking beneath the numbers at
Consumer Snapshot – October 2016
Latest consumer insights for October 2016. For more: www.ConsumerSnapshot.com
Presidential Election Boosts Halloween Spending Plans To Record High
From Forbes on October 5, 2016: While this year’s presidential election is shaping up to be one of the most divisive match-ups in recent history, it appears that Halloween will unite consumers across all party lines this year. Seven out of
New Research Uncovers Voters Who May Not Be Participating In Polls — And May Determine Election
From Forbes on August 22, 2016: Newly released research by Drs. Martin Block and Don Schultz of the Medill School of Integrated Marketing Communications at Northwestern University has uncovered a significant group of potential voters who represent 30% of the population