Is the Fire Phone the next great mobile device? With the first smartphone from Amazon.com set to launch on July 25, we took this question to one of the most important components of the buying equation, consumers. At first blush, reaction to the new
Prosper Mobile Aptitude Scores for Toy Retailers: Toys R Us, Amazon and Target Have More Mobile-Minded Shoppers
Toys R Us Shoppers Have High Mobile Capacity, Presenting Challenges for the Toy Giant this Holiday Season Worthington, OH – 11/21/2013 While toys remain one of the hottest holiday gift categories this year, with overall planned holiday spending down from
Android Presses Ahead In Q3, While Apple Seems To Squander Younger Shoppers
Although its iPhone shipments bested analysts’ expectations in the second quarter, it appears that Apple will face increasing pressure from Android and competing operating systems in Q3. According to our latest insights, two out of five (39%) of those in
Target, Best Buy and Walmart Receive High Marks for Mobile Experience Among Mobile Users, But Net Promoter Scores* Lackluster
Satisfactory Mobile Shopping Experience Doesn’t Guarantee Repeat Sales Worthington, OH—April 1, 2013 As retailers address the challenges of omni-channel retailing in today’s increasingly mobile environment, it seems that some of the biggest names in brick and mortar retailing are perhaps
BlackBerry Bests Samsung, Apple in Customer Excitement
BlackBerry is back! Or so they’d like you to think. With the U.S. launch of the [too?] long awaited BlackBerry 10 smartphones seemingly imminent, the company formerly known as Research in Motion will attempt to reverse its dwindling customer share
Black Consumers’ Mobile Usage and Behavior Boosts their Mobile Aptitude Score, According to Prosper Insights & Analytics™
Black Consumers 18+ are more mobile-minded than the general population and appear to be on the leading edge of engagement when it comes to using their mobile device to aid in shopping as well as viewing online content via mobile
Frightful, Not Delightful: Tales of Terrible Customer Service
The relatively recent advent of online shopping, technological mobility, and pricing transparency puts new meaning to the adage that the “customer is king” (or queen) for retailers. If the customer thinks a retailer’s prices are too high, a competitor will