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Amazon Fire Phone: Love It Or Leave It?

Is the Fire Phone the next great mobile device? With the first smartphone from Amazon.com set to launch on July 25, we took this question to one of the most important components of the buying equation, consumers. At first blush, reaction to the new

Prosper Insights July 28, 2014 Analytics, Electronics, Retail Read more

Can The Galaxy S5 Release Realign Samsung Owners’ Loyalty?

As we await the announcement of the latest and greatest from Samsung – the suspected Galaxy S5 – later this month, I thought it would be interesting to take a look at continued battle between this smartphone giant and that

Prosper Insights February 11, 2014 Analytics, Electronics, Retail Read more

Sears Slumps In Appliances As Kenmore Fails To Attract Millennial Shoppers

Challenge anyone to name a positive aspect of Sears and chances are that person will opine about the department store’s vast real estate holdings or the value remaining in house brands Craftsman, DieHard, and Kenmore. While we could certainly question

Prosper Insights January 23, 2014 Retail Read more
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