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Amazon Fire Phone: Love It Or Leave It?

Is the Fire Phone the next great mobile device? With the first smartphone from Amazon.com set to launch on July 25, we took this question to one of the most important components of the buying equation, consumers. At first blush, reaction to the new

Prosper Insights July 28, 2014 Analytics, Electronics, Retail Read more

Can The Galaxy S5 Release Realign Samsung Owners’ Loyalty?

As we await the announcement of the latest and greatest from Samsung – the suspected Galaxy S5 – later this month, I thought it would be interesting to take a look at continued battle between this smartphone giant and that

Prosper Insights February 11, 2014 Analytics, Electronics, Retail Read more

Though Android Continues to Climb, Millennials Are Looking to Apple

While Apple mildly beat analysts’ expectations, looking forward into Q2 it appears that the tech giant’s road won’t be getting much easier to travel. Among consumers planning to purchase a mobile phone in the next three months (April, May, or

Prosper Insights April 29, 2013 Mobile, Technology Read more
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